Comparing cable and network stations commercials

I watched WGN and LIFETIME and WSAW; a CBS station.  What I noticed was that with the cable show the commercials all seemed to follow a theme. You would see a lot of small ones bunched together and a few that seemed to be awful long, but they still kept with the same theme such as life insurances, and health and healthy eating. Campbell’s had three ads in one show. I think the commercials were pretty much the same on both as far as length and style. It was just that they appeared to be in a theme for the cable. The CBS station showed theirs in a sporadic way; every commercial not connected. I actually liked the variety more.

please critique..am not sure if all is right!!.Thanks!

Situational Deteminents Situations determine the use of certain products- My example was to make sure that my friend stayed safe

I chose this because it displayed more than just the external but also internal..It covers it all!

Consumer Behaviour

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